By the A-Mnemonic team | 10 min read Music influences brand perception by triggering emotional responses and memory encoding in the brain, creating lasting associations between sound and brand identity. According to the SoundOut Index 2025, sonic logos that include brand names are 9× more effective at driving attribution than pure musical cues. Read more
A-MNEMONIC produce music for ‘I Literally Just Told You’ on Channel 4
Richard Bacon’s new Channel 4 creation ‘I Literally Just Told You’ has literally turned the quiz show format on its head. Hosted by Jimmy Carr, four contestants have to answer questions that have been written LIVE as the show is being filmed, from a celebrity cameo to an off the cuff joke, or even something one of the contestants has shared about themselves. The show ducks and dives with tension and drama, and A-MNEMONIC helped create that extra tension with the music – writing 40 minutes of music that’s used throughout the show, as well as composing the theme music. Read more
A-MNEMONIC commissioned to produce a new Title Theme and music package for the rebrand of the ‘The Martin Lewis Money Show’ on ITV.
Now in its 10th series, and presented by Martin Lewis and Angellica Bell, the show is the UK’s most-watched current affairs programme averaging just under four million viewers. In preparation for the new series, the Martin Lewis production team were tasked to update the entire look and feel, including commissioning new music identity. A-MNEMONIC were invited to compose a new theme for the show, but with an entertainment twist – fun but authoritative. This music package included opening titles, end titles, music beds and stings. Read more
Xbox ‘Gears of War’
We’ve been busy during the lockdown, creating the sound design for the launch video on the new Gears of War video game, GEARS TACTICS, released 28th April 2020 for Xbox. Created by Billelis through production company NERD Productions London, Gears Tactics is a fast-paced, turn-based strategy game where you are outnumbered and fighting for survival. Read more
A-MNEMONIC release rhythmic library album ‘Percussive Adventures’
An exciting new production album release from A-MNEMONIC. ‘Percussive Adventures’ explores the world of rhythm. From tribal beats to organic sounds, the album is full of energetic drumlines and rhythmic sounds to create a range of moods. Composed by Adrian Leung. Read more