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The A-MNEMONIC sonic branding report 2023.

We’ve now released our first-ever Sonic Branding Report.
An academic analysis of the latest thinking, ideas, stats and arguments.
This is only available for advertisers, brands, and broadcasters.

We break dense, often-inaccessible scholarship down into manageable chunks and discuss them informally. Second, we build on existing scholarship alongside recent data in order to make our own suggestions about where sonic branding may be heading next…

This report is aimed at anyone working for brands, their advertisers, marketers and strategists alike. Particularly those who find talking about, or quantifying their use of music perplexing. It doesn’t need to be that way!

Register your interest here

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